SERVICES FOR HEALTHCARE
We offer a range of commercial services to organisations providing products and services to healthcare, working with Third Sector, NHS and commercial providers. Nothing is fixed, and we provide a flexible service to meet your needs, for example: writing a business case or response to an invitation to tender, or training on business case and bid writing.
Our aim is to leave all organisations with a clearer understanding of their market, and their commercial space within it. Examples of some of the training and consultancy on offer are below.
Market Access
- Who are your customers?
- Decision makers
- Integrated Commissioning across Healthcare and Social Care
- Key Opinion Leader development
- Understanding available data – where to look
- Understanding customers drivers – what to ask
- Clarity of message
- key differentiators
- features
- benefits
- market positioning
Sales Planning
- Produce tailored Business/Sales Planning Tool
- Stakeholder Mapping
- Key Messaging
- Sales Skills Training
- Formulary Inclusion process
- Understanding impact of integrated care
- Strategy Development
- Marketing planning and implementation
- One off or regular impartial review of current business strategy
- Written report with propositions for implementation
- Review of opportunities for potential partnerships: Third Sector; NHS and Commercial
- Market Access opportunities
- Identifying areas of low return
RESPONSE TO INVITATIONS TO TENDER
- Representation at Provider Events and Dialogue Sessions
- Local Health Economy Investigation and report
- “War Room” team planning session, to build team engagement
- Innovative service design and strategy for bidding
- Staff training on bid process and management
- Research and evidence to support bid credibility
- Support with bid writing
- Representation at Dialogue Sessions
- Network of industry professionals for support and mobilisation